Monday, December 21, 2015

Inside Campaigns: Elections through the Eyes of Political Professionals



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ISBN-13:
9781506332987

Publisher:

SAGE Publications

Date of publication:
03/15/2016

sold:
E-Book PDF

Format:
PDF

Pages:
320

File size:
2 MB


Read or download the PDF e-book Inside the campaign: the election through the eyes of political professionals -


Inside the Campaign: the eyes of political professionals Election offers readers a detailed, well-researched examination N US political campaigns.  Through the eyes of more than 100 managers of campaigns and political professionals, it takes a behind the scenes look at the way campaigns are managed, the strategy used, the role played by both staff and candidates, and all the ways the campaign to influence the election results. The expert team of the author William J. Feltus, Kenneth M. Goldstein, Matthew Dallek and provide guidance drawn from actual campaign case studies, make their own assessment of the current state data backs modern political campaign management, and offer a storehouse of observations and military history. Interviewees included high profile experts, such as David Axelrod, Ken Mehlman, James Carville, and Kevin Sheekey, as well as less well-known political journeymen and women who run America’s state and local campaigns. Democrats and Republicans equally represented, giving the students a balanced, unique and valuable information on how to run a campaign.


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